Trends

Plant-based bakery insights

It’s not a stretch for baked goods to position them as plant-based foods — for the most part, they are plant-based. Still, producers and marketers have much to gain by playing up the plant-based aspects of their products.

The Power of a Clean Label

More and more consumers are asking for clean label, free from and “real” baked goods and other foods. Four out of five Americans, for instance, take a “food as medicine” approach to eating.

Eight trends driving change in 2020

Today’s consumers want it all. Flavor, quality and variety are givens. But to be successful, bakers must also often deliver things like convenience, healthfulness, a clean label and a commitment to social responsibility — just to name a few.