Forget three meals a day — many of today’s consumers (especially younger ones) turn to snacks for their nourishment.
Tag: Snacking
Snacking on the rise
More and more Americans are turning to snacks instead of traditional meals to get their sustenance. Half of all consumer choose a snack over a meal four times a week, and more than a quarter go the snack route up to seven times a week.
The free-from movement is in full force
These days, what a product doesn’t have in it is often the key attribute for consumers. “Free-from” is taking up a higher percentage of new product launches every year, with sugar, carbs, red meat, gluten and dairy at the top of shoppers’ no-no lists.
Understanding today’s snackers
Snacks used to be something you ate between meals. For today’s consumers — especially younger ones — snacks often take the place of meals, and 94% of Americans say they snack at least once a day.